Privacy Policy
Last updated: July 2026
1. Who we are
PurposeBuilt Intelligence Ltd, 137 Farleigh Hill, Maidstone, UK, United Kingdom, is the data controller. Contact: hello@aiceobypbi.com.
2. What we collect
Your name and email (when you opt in or buy); purchase and account details; and basic usage data and cookies when you visit the site.
3. How we use it
To deliver the free role and products you request; to run your account; to send you emails you've asked for or that relate to your purchase; and to improve what we offer.
4. Lawful bases (UK GDPR)
Consent (marketing emails), contract (delivering what you bought), and legitimate interests (running and improving the business).
5. Who we share it with
Trusted processors that run our service - Systeme.io (website, email, checkout) and our payment providers (e.g. Stripe / PayPal). We never sell your data.
6. Cookies
We use essential and analytics cookies to run the site and understand how it's used.
7. Retention
We keep your data only as long as needed for the purposes above, or as the law requires.
8. Your rights
You can access, correct, delete or object to the use of your data, and withdraw consent at any time - email hello@aiceobypbi.com or use the unsubscribe link in any email. You can also complain to the UK Information Commissioner's Office (ico.org.uk).
9. International transfers
Some providers may process data outside the UK/EU under appropriate safeguards.
10. Changes
We'll post any updates to this policy on this page.